Here are some points that bug me beside the obvious: price tag and lack of creativity.
My main points to improve for future projects are:
Be prepared - have the final product ready by the time you reveal the new HasLab project, Hasbro.
C: I don't get why they decide to look unprofessional when they don't have to. Why don't they have a painted prototype ready to amaze thousands of fans to go full speed gathering backers right from the beginning on? It's been like that for all 3 STAR WARS projects so far. I'd rather go that extra mile and paint the prototype instead of taking the risk that I have to sink the entire project. The brand team seemed to have hesitated too long in my opinion. This project felt like being pushed into the schedule and the project seemed undone and not dedicated. I would've liked to know how tall the Rancor actually is. No I mean without his arms raised, just to know if it fits onto my shelves.
Provide some value - if Hasbro don't want to make their audience feel like they're biting on a cash grab, they should make up their minds in advance.
C: I mean offering the Rancor without daddy Malakili is like trying to sell the Skystriker without pilots, right?
Giran would be a nice stretch goal. If they claim $350 for just the Rancor, people deliberate about it's worth it. I don't know if it's possible for Hasbro to include 2 all-new figures with this project, but they'd release them in the main (P4) line anyway, right?
Oola is a different story with Di$ney being the new, obviously prude licensor.
Nine thousand - minimum amount of backers.
C: If I remember correctly, the Barge needed 5,000 and the Razor Crest at least 6,000 backers right?
I think it's not fair that the brand team or whoever it was at Hasbro decided to raise that number to at least 9k for the very first Black Series HasLab. They might have been slightly too enthusiastic towards their "bread and butter" line, which they think is The Black Series. Yes, I write this with my fullest malicious joy. Still I feel sorry for all fans who wanted this project to happen. This mismanagement could've easily affected 3.75" fans as well and did since 2012...
They should lower the minimum amount of backers and as JDeck already said, it was so close to happening. Less than 500 units away from 9k.
Lack of creativity - give us more than cardboard as a stretch goal!
C: The Gam Guard was nice! Salacious B. Crumb was nice (and a big middle finger to all TVC fans out there at the same time), Luke was nice and an all-new mold as well. The bones were nice, but a cardboard environment should have been part of the packaging right from the beginning. And the core project just didn't come with enough wow effect to make the product feel worth it from the beginning.
Sure, the packaging/cards is exclusive to HasLab. The coins were a nice tough as well. But Luke at 19,000 units was a little too euphoric, probably due to the stunning success of the TVC Razor Crest.
3 HasLab projects right before the Holiday Season. Seriously?
C: This is just a huge mismanagement by Hasbro. They cannot expect their long term fans to pre-pay all their bills for years i advance. I know the Pandemic has been extra expensive for everyone, but relying on the bills of your hard-working customers just isn't the way. Make a HasLab every 6 months or so.
I'm just glad I'm not a huge Black Series collector and didn't follow Hasbro's attempt to push collectors into the 6" line since 2013. I didn't like their treatment from the beginning on. Both scales shouldn't compete with each other. #BalanceTheScales